Technical Product Marketing - When You Just LOVE Tech!

Waltham, MA · Job # 8760LK

Company Description:

We are working with a growing small software company in the Waltham, MA area that continues to devour market share.  The company’s innovative product line has become “a must have” for a long list of notable FORTUNE 500 and mid-cap companies. 

 

Job Description:

The position can be a hybrid work from home and in office or fully remote.  From time to time, there will be in-person meetings and company events, so the company will only consider candidates who live within reasonable driving distance to Waltham, MA.  This is an exciting role for an experienced Product Marketing professional who enjoys working with more “meaty” technically driven products.  You do not need to be an Engineer, but it is helpful if you enjoy getting deep into the technology behind a product and be able to articulate its value to a very technical customer.  In this role, you will:

 

  • Report into Chief Marketing Officer.  Work closely with other members of the company’s leadership team
  • Create compelling value propositions
  • Develop winning competitive positioning
  • Drive decisions around competitive, value-based, product pricing and packaging
  • Take a lead role working with Engineering and Product Management to launch new products
  • Create the content for product collateral, presentations, white papers, case studies, and thought leadership articles
  • Be the subject matter expert for your product(s) and their chief competitors, so you can create winning sales enablement tools and competitive positioning
  • Evangelize your products through industry events, online forums, customer meetings, and more
  • Continuously assess the market and competitive landscape, sharing your insights and knowledge across the organization

 

Job Requirements:

  • BA/BS degree
  • A minimum of 5-years of responsibility and success in a B2B software product marketing role particularly with SaaS products
  • An impressive portfolio of sales tools, collateral, competitive analysis, and product presentations
  • An analytical mind and can easily communicate the unique value of your products in written or oral form
  • A seasoned public speaker with an impressive track record of developing and delivering engaging presentations
  • Prior experience in a technical, customer-facing role
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