Product Marketing Manager-B2B SaaS data solutions

Job Overview:

High Impact, Hands-on opportunity, reporting into a Director of Marketing at a well-established and growing Global industry leader!

The Opportunity:

• Actively seek understanding of customers’ challenges by communication on an ongoing basis with Sales, Marketing, Product, Customers and immerse yourself in gaining understanding of the industry.
• Develop scale up strategy for an industry leader incorporating new complementary solutions, post-acquisition of multiple companies.
• Plan “Better Together” launch for synergistic product solutions.
• Collaborate with Product on roadmap positioning.
• Create content to support Marketing and Sales efforts- collateral, website content, videos, webinars and direct customer outreach.
• Partner with sales to develop and train on key messaging to highlight benefits and competitive positioning.
• Implement and Iterate based on data-driven marketing initiative results.

Experience/Expertise that you bring to the Marketing team:

• 4+ years of B2B SaaS product marketing experience
• Outward in focus-You take time to understand customers and how to solve their problems and then position multiple product solutions to target customer pain points.
• Ability to swiftly come up to speed on the complexities of an established company post acquisitions, with need to integrate and market complementary product solutions.
• Experience developing a launch plan for synergistic product solutions
• Highly collaborative team player who excels at initiating communication and building relationships with Sales, Marketing, Product, Business and Customer stakeholders.

A huge plus:

• Pragmatic Marketing Certified or similar
• Experience in the energy industry or interest in learning about the energy industry