Data Analyst-Consumer brands

Boston, MA · Job # 8982RK

Position Overview:

Unique opportunity for astute quantitative and qualitative data analyst skilled in strategic storytelling to drive consumer brand growth.

 The Opportunity:

• Incorporate insights from existing consumer research to further develop brand and category growth recommendations and influence key business decision-making
• Provide leading-edge analysis by mining multiple sources of data, translating complex results and recommendations into simple presentation format covering retail, competitive, brand, and consumer trends both internally and externally
• Develop and support retailer strategic growth recommendations by conducting research and Competitive Analysis
• Develop and implement custom research projects (e.g., Path to Purchase, Decision Tree, Gold Standard Planogram, etc.)
• Be the internal resource for retail and shopper trends, compelling analytics, and impactful vehicles to influence and drive growth strategies
• Collaborate closely with Marketing, Sales, and Retail partners

 The abilities you come with:

•  3+ years of Consumer brand work experience.
• Excellent written and verbal presentation skills, with ability to effectively communicate insights and recommendations
• Strong knowledge of syndicated data (IRI, Nielsen, etc.) as well as familiarity with pricing, promotion and assortment optimization
• Bachelor’s Degree level education or higher. Education in a quantitative field is a plus.
• Experience with Microsoft Office applications, including exceptional Excel skills